Xsights was founded in 2004 in the UK by Çi?dem Penn who worked in two of the biggest research agencies in the UK. Turkish office was set-up in 2010. At Xsights we have years of experience in creating unique solutions for our clients’ needs. We provide critical insight in formulating the right strategy, shaping creative ideas, exploring them and measuring how they perform in the market based on solid, scientific research. We work in the areas of marketing, branding, advertising, communications, human resources and social research. We offer: 1)Experience guided by simplicity and creativity… We are experienced researchers; we delve into your business needs and provide insightful input based on solid research. We are guided by simplicity and creativity in all of the sectors we work. 2)Teamwork with explorers and thinkers … We are explorers; we discover the latest trends around the world. We are thinkers; we reflect upon cultural changes and consumption trends and develop our own tools to understand and measure them. We work in teams with our customers, taking their perspective at every step of the project. 3)Senior engagement combined with curiosity… We are engaged; we consider the unique circumstances in which our clients operate, we tailor different approaches to accommodate our clients’ needs. We combine qualitative techniques with quantitative methods and offer tailor-made solutions. 4) Quality fieldwork and rigirous controls for quality data.

Full Service Market Research Agency

• - Turkish Researchers Associations, Turkish Young Businessmen Association