Ipsos offers the full spectrum of survey-based research services, related to the study of products, services, concepts, advertising, communication and pricing strategies, as well as the evaluation and tracking of customer satisfaction, loyalty and the drivers behind them. Ipsos also tests images and perceptions, evaluates promotions, measures media expenditures and audience exposure and chart shifts in public opinion and public image, all while using advanced modeling analytics, based on internal R&D and state-of-the art statistical techniques. Ipsos employs numerous data collection methodologies, ranging from qualitative interviewing and analysis, to the most innovative techniques for collecting and processing quantitative data; by telephone via in-house CATI facilities, face-to-face (P&P and CAPI), mail or, wherever possible, via the Internet. Ipsos Jordan covers 5 key specialities: - Ipsos ASI: Advertising Research, Pre and Post-testing, Tracking and Brand Equity Research. - Ipsos Marketing: Quantitative and Qualitative Research covering consumer goods, industry and services, retail and shopping as well as Healthcare. - Ipsos Public Affairs: Opinion and Social Research. - Ipsos Loyalty: Quality and Customer Satisfaction Research: CSM, Employee Relationship Management, Loyalty Analytics, Mystery Shopping and CRM. - Ipsos MediaCT: Media, Content & Technology Research, Media and BTL Monitoring.

Full Service Market Research Agency

• - International Advertising Association (IAA)