Who we are: / A scientific market research and consultancy company for the development and optimisation of products, brands and prices within the competitive environment. / An inter-disciplinary team of experts consisting of statisticians, sociologists, psychologists, computer scientists, economists and communication experts. What we do: / Quantification of existing potential using a reliable, conjoint-based market forecast model, segmentation, image and positioning analyses, customer satisfaction and qualitative market research. What we offer: / Guaranteed academic back-up: a scientific advisory panel of internationally recognised professors oversees the methods. Chairman of the committee: Prof. Dr. Oliver Kaul.

Consulting services

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