People often ask us how we got our name. It’s very simple. Ruby is the colour of passion, enthusiasm and energy and Cha Cha is the spark – fun, spirited and memorable. Here at Ruby Cha Cha, we are driven by a spirit of passion and creativity, which is crystallised in our name, our culture and even our office. Creativity with purpose drives our working style, ‘infecting’ our projects with creative thinking and exciting outcomes for consumers, customers and clients. We are fiercely independent, and innovative, harnessing the power of the people, experience and context for better decision making. We exist to help you achieve your brand or customer potential, from getting up close and personal with focus groups or ethnographic observations of customer experiences and moments of truth, through to concept development, market segmentation, research and advertising, we use our knowledge and skills to provide you with fresh and actionable insight. The difference is in our practice. We are talking of creativity and innovative methods with purpose. Every project we do is about turning consumer insight or exploration into ideas, concepts, communication and innovation recommendations that you can start working with right now. We leave you with strategy and stories, not a deck of numbers or bland observations. Check out our testimonials on our web page.

Consulting services

• - AMSRS - Australian Market & Social Research Society